To Parse or To Protect: The Database Paradox

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Well-managed databases form the backbone of your organization. Storing and protecting the data that flows throughout your tech stack, influencing key decisions, is one of the most important forms of cybersecurity. Malicious actors know precisely how important both your structured and unstructured data is to you – and they’re more than willing to exploit this.Read more

The Top Mistakes Not to Make with Your Business Cards

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There are some mistakes everyone knows not to make with business cards. For example, you shouldn’t give someone your business card without accepting theirs in return. Most of us know not to use insane fonts on business cards in a conservative industry. Here are the top mistakes not to make with your business cards. WeRead more

Why AliExpress dropshipping sites stand out from the crowd

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While searching for the best solution to their dropshipping sites, many entrepreneurs come down on the side of doing business with AliExpress. It happens despite the fact that there are also such giants of ecommerce industry as Amazon, eBay and Etsy. Is it really better to set up an AliExpress dropshipping site? Or it’s moreRead more

3 Tips For Getting Visitors To Complete Purchases Through Your Website

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For ecommerce businesses, the most important part of your business is getting visitors to convert on your website. Without this, there’s no way that your business will survive. But despite how important this aspect is, many businesses fail to know what they should be doing to ensure that anyone who is serious about making aRead more

Digital Marketing Tips To Boost Your Business 

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Marketing your business is essential, no matter the industry in which you operate.  Today’s fascination with technology makes digital marketing the most influential medium for spreading the word about your products or services.     Once you learn the ropes in the digital realm, the world is your oyster.  If you’ve been trying to make anRead more

Mobile Technology Trends To Watch In 2020

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Mobile development is one of the leading elements of technology used in business today.  Without delving into what mobile technology can do to expand the potential of your business, you’re sure to miss out on a large portion of your prospective clientele.     If you’re an investor, watching mobile technology trends will also be aRead more

5 Ways Internet Marketing Can Increase Your ROI

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“Search marketing, and most Internet marketing in fact, can be very threatening because there are no rules. There’s no safe haven. To do it right, you need to be willing to be wrong. But search marketing done right is all about being wrong. Experimentation is the only way.” – Mike Moran Your Return on InvestmentRead more

5 Ways to Reduce Your List’s Unsubscribe Rates

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Email marketing remains one of the most cost-effective marketing methods available to businesses of all sizes, but this makes unsubscribes a problem. It may mean your email marketing list is self-cleaning, but it may also mean you’re losing the interest of your customers, or you have an email marketing funnel that’s not properly aimed. ThisRead more

What Are You Doing to Stay Ahead of the Competition?

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Given how competitive business is, it is key for your business that you do not let the competition beat you. That said are you doing all you can to keep the competition at bay? Sure, there may be one or more competitors that you are in a dogfight with when it comes to business. EvenRead more

How To Increase Customer Engagement In Retail

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Customer engagement is very important in 2019 as it can be so tricky to keep your customers interested and encourage them to come back. Many brands are massively focusing their strategies on customer engagement and how they can increase this so if you aren’t, then you could be missing out. Increasing customer engagement can beRead more

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